Hoops: Giraffe of the Day

Meet Hoops, painted by Suzanne Scott, an artist and illustrator based in Dundee who works under the name WhimSicAL LusH.  You may recognise this cheeky chappy from the Giraffe About Town adverts around the Edinburgh. Inspired by the trail’s creative campaign and designed by Flock Creative, the minds behind Hoops used a simple pattern and bold colours for maximum impact.  

Based in Dundee, WhimSicAL LusH is an artist and illustrator who loves nothing more than to tell illustrated stories inspired by childhood memories, exploring, nature and those little things in life that so often pass us by. She creates unique, quirky illustrations that feature on ranges of prints, stationery, homeware, accessories and more. 

Sponsored by People’s Postcode Lottery, Hoops was named after his striking orange rings, the pattern was based on the distinctive shapes found and seen in real animal prints, with a contemporary twist.  

Charities and good causes are at the heart of People’s Postcode Lottery. The organisation manages lotteries for 20 Postcode Trusts and a minimum of 33% from each ticket goes to charities and good causes. Players have raised over £900 million for more than 9,000 charities and good causes across Britain and beyond since 2005.   

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Giraffe About Town