Sponsors

Sponsorship is a fantastic way to support RZSS and Edinburgh Zoo whilst boosting your brand awareness and reputation amongst customers, stakeholders and supporters.

After the immense challenges we have all faced over the last year, Giraffe About Town will support the recovery of our city and our wildlife conservation charity by encouraging local people and returning tourists to explore and fall in love with Edinburgh all over again.

The pandemic forced the closures of Edinburgh Zoo and Highland Wildlife Park for five months, costing RZSS over £1.5 million. We know many other
businesses and individuals have also been struggling, so we want to do something really special for the city while also raising vital funds to help protect wildlife around the world.

We have a range of bespoke partnerships that can be tailored to your needs and all Giraffe About Town sponsors will receive the following:

  • Logo and description on your sponsored sculpture, trail website and app
  • Chance to choose from a selection of shortlisted designs
  • Logo and company information on our Giraffe About Town website
  • Social media coverage on Edinburgh Zoo channels
  • Impact reports and engaging content to share
  • Logo on the trail map and on our trail information point at the Edinburgh Zoo giraffe house
  • Rights to use event title, branding and logo for PR and advertising use (with approval)
  • Logo in auction catalogue and invitation to various trail events
  • Sculpture adoption certificate and photo
  • Exclusive opportunities to network (VIP events with other local businesses, organisations and supporters, when restrictions allow)
  • Dedicated sponsorship support and online digital toolkit

Official supporters can also support the trail in a variety of different ways and can contribute budget relieving, value-in-kind support.

SPONSORSHIP PACK REGISTER YOUR INTEREST SPONSOR SIGN UP

 

Presenting Partner

£40K or more

Benefits include:

  • Exclusivity in your sector
  • One of a maximum of two presenting partners
  • Agreed number of sculptures in high profile locations plus adoption certificate and photograph
  • Prominent placement across marketing and communications materials before and during the trail in both print and digital
  • Logo on all sculpture plinths
  • Key speaker opportunities and branding at special events e.g. launch, VIP sculpture preview, farewell and auction
  • Tailored activation and placement for your product and/or services
  • Opportunity to offer in-app rewards
  • Dedicated account management support
  • Invitations to VIP events, complimentary tickets and event discounts

Presenting Partners are investing in the highest tier of sponsorship available. You will enjoy maximum support from your account manager who will work closely with you to activate your sponsorship, ensuring increased marketing and PR exposure and return on investment.

Supporting Partner

£20K or more

Benefits include:

  • Exclusivity in your sector (excludes individual giraffe sponsors)
  • Agreed number of sculptures in high profile locations plus adoption certificate and photograph
  • Prominent placement across marketing and communications materials before and during the trail in both print and digital
  • Opportunity to offer in-app rewards
  • Dedicated account management support
  • Invitations to VIP events, complimentary tickets and event discounts

Supporting Partners help us realise specific aspects of the trail. By supporting our education and community programmes or providing in-kind materials and goods towards the logistics of the trail, our official supporters form an essential group of funders who help make Giraffe About Town a reality.

Official Supporters

As well as being involved in one of Edinburgh’s most exciting events in 2022, Giraffe About Town Official Supporters will also be able to reward colleagues and partners right away with visits to the zoo, all while making it possible for RZSS to continue protecting animals from extinction in Scotland and around the world.

There will also be a sponsorship programme for schools and community groups across the city, so your support of Giraffe About Town will have a wider community and education impact. The trail will also encourage people to get active and increase footfall around the city.

Sculpture Sponsors

Tall

£8k +VAT

  • 1 x sculpture
  • 1 x silver corporate partnership, which includes:
    • 75 admission tickets to Edinburgh Zoo
    • 10% discount on Edinburgh Zoo events
  • Edinburgh Zoo giraffe adoption

Taller

£9.5K +VAT

  • 1 x sculpture
  • 1 x gold corporate partnership, which includes:
    • 150 admission tickets to Edinburgh Zoo
    • 20% discount on Edinburgh Zoo events
    • 10% off corporate hospitality
  • Edinburgh Zoo giraffe adoption
  • App integration and rewards opportunities
  • Brand visibility at Edinburgh Zoo

Tallest

£12K + VAT

  • 1 x sculpture
  • 1 x platinum corporate partnership which includes:
    • 200 admission tickets to Edinburgh Zoo
    • 30% discount on Edinburgh Zoo events
    • 10% off corporate hospitality
  • Edinburgh Zoo giraffe adoption
  • App integration and rewards opportunities
  • Brand visibility at Edinburgh Zoo
  • Behind the scenes tour of Edinburgh Zoo
  • Exclusive volunteering day at Edinburgh Zoo
  • Two patron memberships for senior staff
Edinburgh Giraffes